What makes Van Horne Brands different from other companies is our Creative Process. It structures everything that we create and strive to be.

 

The process includes five key steps: Discovery, Collaboration, Ideation, Testing, and Execution. Each step allows the VHB team to synthesize ideas, gain insights from clients or experts, and test ideas across different audiences and forms until the ideal solution arises. The sixth step is Repeat, because after a project ends, there is usually a new discovery ready to kickstart a new process, as creativity is a never-ending cycle. If a project is a hike, this Creative Process outlines the landmarks on the trail, but each path to get there is unique. This allows us to create bespoke, one-of-one solutions for every client. No two projects or solutions are the same! No cookie-cutter displays or artwork that can be found in other places!

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We take pride in our process and in creating the best possible outcome for our clients. We embed story, meaning, and purpose into each stage of the process to create world-class work that outshines the competition.